New Face Of Givenchy – Erykah Badu

Erykah Badu for GivenchyRiccardo Tisci
R&B singer Erykah Badu, 42 has been signed as the face of Givenchy’s spring 2014 campaign in reaction to a fashion industry tendency to use predominantly white models on the runway.
The label’s creative director Riccardo Tisci said that, though unexpected, Badu’s casting in the campaign makes perfect sense since she was one of the inspirations behind the collection it features
Tisci called her an ‘icon’ and told that Badu is ‘one of the most stylish women I’ve met in my life.’

Tisci said: ‘For me, I grew up in a family and I grew up in a culture, an education, that we all are the same.’
He added: ‘I discovered Joan Smalls, I discovered Maria [Borges]. I discovered a lot of black girls, and I’ve been always supporting them.’
‘It’s 2013…At the end of the day, why are not so many black girls or Latin girls in shows? When you have an American president who is black! When I see this happening, it’s quite sad, I think.
‘People can be so avant-garde, so advanced, but actually not, because people are still making differences between skin color.

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