Ciara and Russell Wilson open first shop in Seattle
February 7, 2022
Ciara and Russell Wilson reveal their first in-person shop for their fashion company, The House Of LR&C in their hometown, Seattle.
Their fashion house will sell items from their three brands: Good Man Brand, LITA by Ciara, and its gender-neutral line, Human Nation. Ciara wrote;
“As we open the doors to our first store at The House of LR&C, we feel blessed to offer our customers a hands-on experience to understand and see our values of love, respect, and care come to life,”. “[It’s] a big milestone for our team.”
“The opening of The House of LR&C’s first retail experience is due to the hard work, vision and dedication of the team led by Christine Day’s genius,” added Wilson. ” “Being able to open this location in Seattle, share this mission with the community and give people a place to meet all three of our fashion brands — Good Man Brand, LITA by Ciara and Human Nation — means a lot to us.”
According to the official website; the company aims “to democratize retail and redefine the way the fashion industry works, to make it inclusive, community-led and, above all, to create large scale positive change.”
The couple launched The House of LR&C in 2020 with Day and plan to donate 3% of the store’s net revenue to Wilson’s and Ciara’s Why Not You Foundation.