LVMH and Rihanna launched Fenty fashion brand in 2019 and now they are putting a pause on the clothing line to focus on cosmetics,skincare and lingerie.In a statement LVMH said;
hat LVMH-backed investment fund L Catterton had taken a stake into Savage X Fenty, Rihanna’s lingerie line.
“LVMH and Rihanna reaffirm their ambition to concentrate on the growth and the long-term development of Fenty ecosystem focusing on cosmetics, skincare and lingerie,” it added.
Well,they are still in business. Like the saying goes;”Jack of all trades,master of none.” They should probably focus on what they can work with at the time.